Chaitali Bhatia

A marketing professional with expertise in streamlining and scaling marketing teams, planning and implementing innovative marketing strategies based on the budget and needs of the organisation.



I have a knack for understanding consumer psyche to deliver impactful messaging via relatable and value-based stories with strong emotional connect that help create a strong brand identity.



I have 13+ years of experience across startups, mid and large sized organisations across Fintech, Travel, Fashion and Consulting industries:



My marketing expertise lies in the following areas:

- Overall Brand Strategy and positioning - Online via PR, Social media, as well as Offline branding via events, OTT

- Consistent and Compelling Content Strategy via Storytelling and content for Website, SEO

- New product launch: Integrated Go-to-Market Strategy and Execution, Product Marketing, User Experience

- Monetisation: Adoption and Retention Campaigns

- Cost Optimisation and Agency Management